Elephant Parade® is a social enterprise and runs the world’s largest art exhibition of decorated elephant statues. Created by artists and celebrities, each Elephant Parade statue is a unique art piece. The life-size, baby elephant statues are exhibited in international cities and raise awareness for the need of elephant conservation.
How it all began?
Elephant Parade was founded by father and son Marc and Mike Spits in 2006.
Whilst on holiday In Thailand, Marc met a baby elephant named Mosha, who had lost her leg after stepping on a landmine. Mosha inspired Marc and Mike to create Elephant Parade.
“We wanted to help Mosha and create something structural that would be profitable in the long run. This is the only way in which we can provide the elephant a sustainable future”.
The first Elephant Parade exhibition was held in Rotterdam, The Netherlands in 2007. Friends of the Asian Elephant Hospital, Mosha’s home base in Lampang Thailand, was the first organization to receive contributions generated by Elephant Parade and structurally continues to receive funds for taking care of Mosha.
Limited edition, handcrafted replicas and a select range of products are created from the exhibition elephants. 20% of Elephant Parade net profits are donated to elephant welfare and conservation projects.
After the success of the Elephant Parade that took place in London in 2010, the next parade has been organized by Elephant Family in India across Jaipur, Delhi and Mumbai.
The public art event helps to generate funds to secure a large number of elephant corridors across India. As development in India increases with more roads, power lines, railways and human settlements, these funds are essential in order to ensure a brighter future for both elephants and people who share the same land. See how some of India’s most creative artists and designers are raising awareness for this noble cause and celebrating one of India’s most beloved and endangered animal – the elephant.